Tuesday, April 13, 2010

Nothing floats my boat like finding a good magazine.

Time again my hopes have been dashed as I turn the page after reading a fantastic human interest feature to find another 80 pages brimming with clotheshanger models and advertisements. Too many magazines are just lengthy paradoxes, counteracting their minimal worthy content with consumerist drivvel - however cutesied-up and cultish their wares may be. And these emaciated lasses, who are the norm even in the supposed 'alternative' magazines, leave me with churning anxiety. I decided it was time to move on.

Enter Adbusters.






















Just one issue in and I'm already wishing I could backtrack and read all the other issues. A bit wanky hither and thither, and occaisionally a tad senationalistic, but at least it isn't trying to sell me material items on every page. The very opposite, in fact. It condemns consumerism while supporting ideas like "Buy Nothing Day" and "Digital Detox Week". I will forgive it's often apocalyptic cynicism, because it has some great content. And the churning anxiety this particular magazine leaves me with feels more like the impetus for social activism, not anorexia.

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